Pegasus Ignite democratizes startup knowledge 🚀

In a world overflowing with conflicting advice, Pegasus Ignite simplifies your journey by delivering clarity, proven strategies, and actionable insights. Pegasus Ignite is a 12-week startup academy designed to equip entrepreneurs with a step-by-step roadmap to achieve success. From refining your go-to-market strategy to mastering your pitch, Ignite is the ultimate starting point for building a thriving startup. 

Unlock Your Startup’s Full Potential

Pegasus Ignite goes beyond just teaching the fundamentals—it’s about delivering real, tangible value to help you build, scale, and thrive.  Here’s what you gain when you join the program:

Up to $100k investment

Once you complete Ignite you put yourself in pole position for Ascend, Accelerate, and even just a check from us!

$1M in perks packages

Gain access to discounts, and credits to software, tools, and services to fast-track your progress.

Founders community

Connect with like-minded entrepreneurs and investors for support, networking, and shared learning.

Tailored guidance

Weekly mentorship and guidance from our experienced team and Managing Director-seasoned entrepreneurs and investors who have walked in your shoes and know what it takes to succeed.

Proven tools and frameworks

Access to a curated library of resources, including pitch decks, financial models, and strategy frameworks.

Learn on your own terms

Pegasus Ignite is designed for flexibility, empowering you to complete the program on your schedule while gaining the tools and insights to succeed.

Unmatched Value, Proven Results

$304 Million Invested and Counting

Our track record speaks for itself

582 Investments and Growing

Proven history of identifying and backing visionary founders

Hundreds of Millions Raised

Our founders have collectively raised hundreds of millions in follow-on funding

The syllabus

13 Chapters · 339 Lessons

  1. 1

    Welcome to Ignite

    1. (Included in full purchase)

      Welcome video

    2. (Included in full purchase)

      Accept Program Terms

    3. (Included in full purchase)

      Register for Weekly Live Sessions and Join the Pegasus Ignite Slack Group

    4. (Included in full purchase)

      Access $1M+ in perks & benefits

  2. 2

    Founder's Dilemma

    1. (Included in full purchase)

      Egalitarian vs. Hierarchy Approach

    2. (Included in full purchase)

      Vetting Potential Cofounders

    3. (Included in full purchase)

      The Who: Choosing the Right Co-Founder

    4. (Included in full purchase)

      Co-Founder Selection Framework

    5. (Included in full purchase)

      Homogeneous vs. Heterogeneous

    6. (Included in full purchase)

      Roles: Homogeneous vs. Heterogeneous Teams in Startups

    7. (Included in full purchase)

      Who to Found With

    8. (Included in full purchase)

      Do You Have the Right CEO?

    9. (Included in full purchase)

      What Is Important While Splitting?

    10. (Included in full purchase)

      Splitting Equally

    11. (Included in full purchase)

      When to Split?

    12. (Included in full purchase)

      Splitting Startup Equity: A Guide to Fairness, Avoiding Common Pitfalls, and Building for the Future

    13. (Included in full purchase)

      Navigating Founder Disputes

    14. (Included in full purchase)

      Conflict Resolution Framework

    15. (Included in full purchase)

      The Pitfalls of Founding With Family

    16. (Included in full purchase)

      King vs. Rich: The Founder’s Dilemma

    17. (Included in full purchase)

      Hybrid Entrepreneurship

    18. (Included in full purchase)

      The Case for Hybrid Entrepreneurship: Why Quitting Your Job Isn’t Always the Answer

    19. (Included in full purchase)

      The Moment of Truth: Leadership Transitions

    20. (Included in full purchase)

      Emotional Attachment Can Blind Founders

    21. (Included in full purchase)

      Disclaimer

    22. (Included in full purchase)

      Choice of Entity

    23. (Included in full purchase)

      Benefits of a Delaware C-Corp

    24. (Included in full purchase)

      Incorporation Process: Steps to Incorporate

    25. (Included in full purchase)

      Incorporation Process: Initial Setup

    26. (Included in full purchase)

      Initial Equity Issuances

    27. (Included in full purchase)

      Vesting Schedule

    28. (Included in full purchase)

      Tax Considerations: 83(b) Elections

    29. (Included in full purchase)

      Tax Considerations: QSBS

    30. (Included in full purchase)

      Equity Incentives: Stock Options & 409A

    31. (Included in full purchase)

      Equity Incentives: RSU vs RSA

    32. (Included in full purchase)

      Stop Asking for NDAs: Why Your Idea Isn’t Enough

    33. (Included in full purchase)

      Founders Questionnaire

    34. (Included in full purchase)

      Week 1 Assignment: Founder's Dilemma and Early-Stage Team Due Diligence

    35. (Included in full purchase)

      How Can We Support Your Growth?

    36. (Included in full purchase)

      Upload Your Pitch Deck

  3. 3

    Building Your Deck

    1. (Included in full purchase)

      The Art of Storytelling When Pitching a Deck

    2. (Included in full purchase)

      Finding Key Metrics Without Data

    3. (Included in full purchase)

      Why Early-Stage Startups Get Passed By Investors

    4. (Included in full purchase)

      Problem

    5. (Included in full purchase)

      Solution

    6. (Included in full purchase)

      Highlights & Traction

    7. (Included in full purchase)

      Market size

    8. (Included in full purchase)

      Business Model

    9. (Included in full purchase)

      Go-To-Market Strategy

    10. (Included in full purchase)

      Metrics: CAC, LTV, Margins

    11. (Included in full purchase)

      Competition

    12. (Included in full purchase)

      Competitive Advantage

    13. (Included in full purchase)

      Team

    14. (Included in full purchase)

      Ask

    15. (Included in full purchase)

      Building a Winning Pitch Deck: Thinking Like a VC

    16. (Included in full purchase)

      VCs offer live feedback on audience members’ startup pitch decks

    17. (Included in full purchase)

      Pitch Deck Teardown: SquadTrip’s $1.5M pre-seed deck

    18. (Included in full purchase)

      Pitch Deck Teardown: Protecto’s $4M seed deck

    19. (Included in full purchase)

      HBS New Venture Competition Pitch Deck Example

    20. (Included in full purchase)

      Week 2 Assignment: Turning Your Vision Into a Winning Pitch Deck

    21. (Included in full purchase)

      Week 2 Assignment: Turning Your Vision Into a Winning Pitch Deck

    22. (Included in full purchase)

      Upload revised pitch deck

  4. 4

    Sales Fundamentals, Goal Setting, & Pipeline Management

    1. (Included in full purchase)

      Creating a Standardized Sales Process

    2. (Included in full purchase)

      Casual but Confident

    3. (Included in full purchase)

      Closing

    4. (Included in full purchase)

      Active Listening and Selling with Empathy: The Secret to Successful Sales

    5. (Included in full purchase)

      Probing

    6. (Included in full purchase)

      Presenting With Storytelling

    7. (Included in full purchase)

      Overview

    8. (Included in full purchase)

      Setting the Agenda

    9. (Included in full purchase)

      Building Rapport

    10. (Included in full purchase)

      Style of Selling

    11. (Included in full purchase)

      Six Steps of the Sale

    12. (Included in full purchase)

      Follow Up

    13. (Included in full purchase)

      Do What You Say You Are Going to Do

    14. (Included in full purchase)

      Activity Goal Setting

    15. (Included in full purchase)

      Creating Your Pipeline

    16. (Included in full purchase)

      Pipeline Management

    17. (Included in full purchase)

      Mastering Sales Efficiency: The Ultimate Guide to Organizing Your Calendar

    18. (Included in full purchase)

      30-60-90, 1-year, and 5-year plan

    19. (Included in full purchase)

      Extending Golden Hours

    20. (Included in full purchase)

      Backup Plan

    21. (Included in full purchase)

      Time Blocking & Goal Setting

    22. (Included in full purchase)

      Activity With Purpose

    23. (Included in full purchase)

      Pre-Call Planning

    24. (Included in full purchase)

      SMART Goals Guidance

    25. (Included in full purchase)

      SMART Goals Template

    26. (Included in full purchase)

      Week 3 Assignment: Sales Fundamentals, Goal Setting, & Pipeline Management

    27. (Included in full purchase)

      Upload Sales Pipeline

    28. (Included in full purchase)

      Upload SMART 30-60-90 Days Sales Goals

    29. (Included in full purchase)

      Week 3 Assignment: Sales Habits and Accountability

    30. (Included in full purchase)

      Upload Time-blocked Schedule

    31. (Included in full purchase)

      Upload Probing Questions or ICP Development

  5. 5

    Channels & Retention

    1. (Included in full purchase)

      Throwing Spaghetti at a Wall

    2. (Included in full purchase)

      Activity with Purpose: Maximizing Your Sales Efficiency

    3. (Included in full purchase)

      Mastering Sales Channels: Expanding Your Reach with Diverse Strategies

    4. (Included in full purchase)

      Targeted Drops

    5. (Included in full purchase)

      Networking

    6. (Included in full purchase)

      Social Selling

    7. (Included in full purchase)

      Direct Prospecting

    8. (Included in full purchase)

      Channel Partners

    9. (Included in full purchase)

      Inbound Marketing

    10. (Included in full purchase)

      The Ultimate Guide to Reducing Customer Churn: Proven Strategies to Retain Customers and Maximize Profits

    11. (Included in full purchase)

      The Ultimate Guide to Implementing a Double-Sided Referral Program: Driving Growth Through Mutual Rewards and Overcoming Challenges

    12. (Included in full purchase)

      Deliver Exceptional Customer Service

    13. (Included in full purchase)

      Make Your Best People Handle Cancellations

    14. (Included in full purchase)

      Offer Incentives

    15. (Included in full purchase)

      Define and Prioritize Your Most Valuable Customers

    16. (Included in full purchase)

      Analyze & Identify At-Risk Customers

    17. (Included in full purchase)

      Engage & Educate Your Customers

    18. (Included in full purchase)

      Why Customer Churn Is a Critical Issue

    19. (Included in full purchase)

      Referral Rewards Program

    20. (Included in full purchase)

      Week 4 Assignment: Mastering Customer Acquisition Channels and Retention

    21. (Included in full purchase)

      Week 4 Assignment: Mastering Customer Acquisition Channels and Retention

  6. 6

    Business Models

    1. (Included in full purchase)

      Introduction to Business Models

    2. (Included in full purchase)

      Overview of Business Models for Startups

    3. (Included in full purchase)

      Subscription Business Model

    4. (Included in full purchase)

      Freemium and SaaS Business Models

    5. (Included in full purchase)

      Marketplace Business Model

    6. (Included in full purchase)

      AI Labor-Based Pricing Model

    7. (Included in full purchase)

      AI Outcome-Based Pricing Model

    8. (Included in full purchase)

      AI Cost-Based Pricing

    9. (Included in full purchase)

      AI SaaS Seat Subscription Model

    10. (Included in full purchase)

      Virtual Goods Model

    11. (Included in full purchase)

      Data Monetization Model

    12. (Included in full purchase)

      Direct-to-Consumer (D2C) and E-Commerce Models

    13. (Included in full purchase)

      Advertising Model

    14. (Included in full purchase)

      Markup on Wholesale Model

    15. (Included in full purchase)

      Licensing Model

    16. (Included in full purchase)

      Product Lease / Rental Model

    17. (Included in full purchase)

      Reinventing Your Business Model: A Blueprint for Transformation

    18. (Included in full purchase)

      Evolving Business Models in the AI Era

    19. (Included in full purchase)

      Adapting Business Models Across the AI Stack

    20. (Included in full purchase)

      Building a Business Model That Wins: The Lean Approach

    21. (Included in full purchase)

      How Product-Market Fit Shapes Your Business Model

    22. (Included in full purchase)

      Week 5 Assignment: Defining and Validating Your Business Model

    23. (Included in full purchase)

      Week 5 Assignment: Defining and Validating Your Business Model

    24. (Included in full purchase)

      Week 5 Assignment: Customer Validation

    25. (Included in full purchase)

      Week 5 Assignment: Scalability Framework

  7. 7

    Pricing

    1. (Included in full purchase)

      The Importance of Pricing in Growth

    2. (Included in full purchase)

      Pricing Dimensions: Beyond the Numbers

    3. (Included in full purchase)

      Pricing as a Strategic Tool

    4. (Included in full purchase)

      The Price Perception Equation

    5. (Included in full purchase)

      Pricing Power vs. Value Debt

    6. (Included in full purchase)

      Customer-Centric Pricing

    7. (Included in full purchase)

      Confidence in Pricing

    8. (Included in full purchase)

      The Pricing Strategy Framework (PSF)

    9. (Included in full purchase)

      Pricing Models and Customer Fit

    10. (Included in full purchase)

      Implementing Pricing Effectively

    11. (Included in full purchase)

      Evolving Pricing Over Time

    12. (Included in full purchase)

      Avoiding the Trap of Cheap Pricing

    13. (Included in full purchase)

      Embracing Premium Pricing

    14. (Included in full purchase)

      Balancing Market Share and Profitability

    15. (Included in full purchase)

      A Step-by-Step Guide to Crafting an Effective Pricing Strategy

    16. (Included in full purchase)

      Key Pricing Strategies and When to Use Them

    17. (Included in full purchase)

      How Do You Know When the Price Is Right?

    18. (Included in full purchase)

      Pricing Policies for New Products

    19. (Included in full purchase)

      Week 6 Assignment: Pricing Strategy

    20. (Included in full purchase)

      Week 6 Assignment: Pricing Strategy

  8. 8

    Unit Economics & Metrics

    1. (Included in full purchase)

      What is CAC? (Customer Acquisition Cost)

    2. (Included in full purchase)

      What is LTV? (Lifetime Value)

    3. (Included in full purchase)

      The CAC-to-LTV Ratio

    4. (Included in full purchase)

      Key Metrics for Startups: The Metrics That Matter for Consumer and SaaS Companies

    5. (Included in full purchase)

      Churn Rate – Spotting the Leaks

    6. (Included in full purchase)

      Retention Rate – Building Loyalty

    7. (Included in full purchase)

      CAC Payback Period – Speeding Up Recovery

    8. (Included in full purchase)

      Monthly Recurring Revenue (MRR) and Annual Recurring Revenue (ARR)

    9. (Included in full purchase)

      Net Revenue Retention (NRR)

    10. (Included in full purchase)

      Customer Engagement Metrics

    11. (Included in full purchase)

      Gross Margin – Measuring Efficiency

    12. (Included in full purchase)

      Segmenting Metrics for Better Insights

    13. (Included in full purchase)

      Practical Steps to Start Segmenting

    14. (Included in full purchase)

      Templates and Frameworks for Defining Unit Economics and Metrics

    15. (Included in full purchase)

      Mastering Unit Economics: How Startups Should Present Their Metrics and Why It Matters

    16. (Included in full purchase)

      Key B2B Metrics

    17. (Included in full purchase)

      Traction: Why It Matters, What It Tells Investors, and How to Use It to Build Your Startup

    18. (Included in full purchase)

      Week 7 Assignment: Understanding Your Unit Economics and Key Metrics

    19. (Included in full purchase)

      Week 7 Assignment: Understanding Your Unit Economics and Key Metrics

    20. (Included in full purchase)

      Week 7 Assignment: Analyzing and Optimizing Your Metrics

    21. (Included in full purchase)

      Week 7 Assignment: Analyzing and Optimizing Your Metrics

  9. 9

    Financials

    1. (Included in full purchase)

      Stop Spending Money You Don’t Have

    2. (Included in full purchase)

      Income Statement

    3. (Included in full purchase)

      Why the Income Statement Matters for Startups

    4. (Included in full purchase)

      Key Sections Tailored to Startups

    5. (Included in full purchase)

      How Startups Can Leverage the Income Statement

    6. (Included in full purchase)

      Common Income Statement Mistakes for Startups

    7. (Included in full purchase)

      Key Financial Metrics: Statement of Cash Flows

    8. (Included in full purchase)

      The Three Sections of a Statement of Cash Flows

    9. (Included in full purchase)

      Why Cash Flow Is Critical for Startups

    10. (Included in full purchase)

      Common Cash Flow Mistakes Startups Should Avoid

    11. (Included in full purchase)

      How Startups Can Leverage the Statement of Cash Flows

    12. (Included in full purchase)

      Key Financial Metrics: Balance Sheet

    13. (Included in full purchase)

      Why the Balance Sheet Matters for Startups

    14. (Included in full purchase)

      Breaking Down the Balance Sheet for Startups

    15. (Included in full purchase)

      How Startups Can Leverage the Balance Sheet

    16. (Included in full purchase)

      Common Balance Sheet Mistakes for Startups

    17. (Included in full purchase)

      Why the Balance Sheet Is Essential for Fundraising

    18. (Included in full purchase)

      The Role of Burn Rate in Funding

    19. (Included in full purchase)

      Why Burn Rate Matters

    20. (Included in full purchase)

      Optimizing Your Burn Rate

    21. (Included in full purchase)

      Key Financial Metrics: Burn Rate

    22. (Included in full purchase)

      The Ultimate Guide to Financial Modeling for Startups: A Step-by-Step Approach

    23. (Included in full purchase)

      The Startup Founder’s Guide to Accounting: Booking vs. Recurring Revenue

    24. (Included in full purchase)

      Week 8 Assignment: Financials Deep Dive

    25. (Included in full purchase)

      Week 8 Assignment: Spending Overview

    26. (Included in full purchase)

      Week 8 Assignment: Spending Overview

    27. (Included in full purchase)

      Week 8 Assignment: Financial Projections

    28. (Included in full purchase)

      Week 8 Assignment: Financial Projections

  10. 10

    Leadership & Recruiting

    1. (Included in full purchase)

      Pulling the Boat in the Same Direction

    2. (Included in full purchase)

      Removing Barriers

    3. (Included in full purchase)

      When Servant Leadership Doesn’t Work

    4. (Included in full purchase)

      The Right Role

    5. (Included in full purchase)

      Daily Standups

    6. (Included in full purchase)

      Weekly Meetings

    7. (Included in full purchase)

      Emotional Bank Account

    8. (Included in full purchase)

      Tying Their Goals to Yours

    9. (Included in full purchase)

      Offboarding

    10. (Included in full purchase)

      Hunting for A-players

    11. (Included in full purchase)

      Onboarding

    12. (Included in full purchase)

      Fractional Employees

    13. (Included in full purchase)

      Idea of Seasons for Founding Team & Key Hires

    14. (Included in full purchase)

      Unlocking Leadership Potential: Harnessing Strengths, Embracing Growth, and Leading with Confidence

    15. (Included in full purchase)

      Servant Leadership

    16. (Included in full purchase)

      Building a High-Performance Sales Team: Aligning Roles, Cultivating Passion, and Enhancing Productivity

    17. (Included in full purchase)

      The Top-Down Interview: Uncovering a Candidate’s True Potential

    18. (Included in full purchase)

      The Reference Check: Verifying Your Candidate’s True Potential

    19. (Included in full purchase)

      The Culture Interview: Ensuring Your Next Hire Is the Right Fit

    20. (Included in full purchase)

      Screening the Phone Interview: Your First Line of Defense in Recruiting

    21. (Included in full purchase)

      Beyond the Founding Team: Hiring Your First Key Employees

    22. (Included in full purchase)

      Relationships: Who Should Be Your First Hire?

    23. (Included in full purchase)

      The 9 Decision-Making Frameworks Every Startup Leader Needs to Tackle Tough Calls

    24. (Included in full purchase)

      Sales Incentives: Balancing Growth and Accountability in Startups

    25. (Included in full purchase)

      Week 9 Assignment: Leadership and Team Building

    26. (Included in full purchase)

      Week 9 Assignment: Leadership and Team Building

  11. 11

    Fundraising

    1. (Included in full purchase)

      Bootstrapping & Self-Financing

    2. (Included in full purchase)

      Angel Investors

    3. (Included in full purchase)

      Free Money

    4. (Included in full purchase)

      Venture Studio

    5. (Included in full purchase)

      Challenges Startups Face in Accelerator Programs

    6. (Included in full purchase)

      Venture Capital

    7. (Included in full purchase)

      The Launchpad, Incubator, & Pre- Accelerator Space

    8. (Included in full purchase)

      Accelerators

    9. (Included in full purchase)

      Friends & Family Round

    10. (Included in full purchase)

      Debt Financing

    11. (Included in full purchase)

      Zombie Funds

    12. (Included in full purchase)

      Predatory Investors

    13. (Included in full purchase)

      Watch Out for Terms

    14. (Included in full purchase)

      Crowdfunding

    15. (Included in full purchase)

      Angel Groups

    16. (Included in full purchase)

      The VC Fundraising Process

    17. (Included in full purchase)

      Building a Target List

    18. (Included in full purchase)

      Likeability

    19. (Included in full purchase)

      Building Relationships Early

    20. (Included in full purchase)

      Building an Investor Pipeline

    21. (Included in full purchase)

      Building the Inflection Point

    22. (Included in full purchase)

      How to Build a Fundraising Process

    23. (Included in full purchase)

      Guide to Startup Funding: Sources & Strategies

    24. (Included in full purchase)

      Raising Money in 2025: A Survival Guide for Founders

    25. (Included in full purchase)

      The Three-Phase Path to Startup Fundraising: A Guide for Founders

    26. (Included in full purchase)

      The Herd Effect in Fundraising: Understanding Investor Dynamics

    27. (Included in full purchase)

      How Much Money Should You Raise? A Guide for Founders

    28. (Included in full purchase)

      Crafting Your Investment Update: A Guide for Founders

    29. (Included in full purchase)

      Week 10 Assignment: Fundraising Strategy & Preparation

    30. (Included in full purchase)

      Week 10 Assignment: Investor Pipeline

    31. (Included in full purchase)

      Week 10: Fundraising Readiness Metrics

    32. (Included in full purchase)

      Week 10 Assignment: Funding Requirements

    33. (Included in full purchase)

      Upload your updated pitch deck

  12. 12

    Due Diligence & Data Room Questions

    1. (Included in full purchase)

      How much cash did the founders initially invest into the company?

    2. (Included in full purchase)

      Is every executive team member full-time in the company?

    3. (Included in full purchase)

      How did you build the management team, and how was everyone recruited?

    4. (Included in full purchase)

      What is the decision-making process within the team?

    5. (Included in full purchase)

      Does the company have Advisors? What is their role in the company? How are they compensated?

    6. (Included in full purchase)

      The Importance of the Option Pool

    7. (Included in full purchase)

      How will the option pool change after funding?

    8. (Included in full purchase)

      Who are currently your most significant customers/end-users?

    9. (Included in full purchase)

      Walk us through the customer onboarding experience

    10. (Included in full purchase)

      Have you lost any significant customers over the past two years? If so, why?

    11. (Included in full purchase)

      Do You Have a Cyclical Sales Cycle?

    12. (Included in full purchase)

      Do you have/plan to build a direct sales force? Describe your repeatable sales process.

    13. (Included in full purchase)

      What is the length of the average sales cycle?

    14. (Included in full purchase)

      What is the current reaction from customers that do not move forward?

    15. (Included in full purchase)

      To achieve the projected customer traction, how do your customers/end users alter their current behavior?

    16. (Included in full purchase)

      What is the market share ($) of the three largest competitors?

    17. (Included in full purchase)

      Pricing Strategy

    18. (Included in full purchase)

      What is your current Tech Stack?

    19. (Included in full purchase)

      Describe your exit plan and any recent liquidity events for comparable companies in your space (IPOs, recent funding, acquisitions)?

    20. (Included in full purchase)

      Has the company pitched to any VC (including angel groups)?

    21. (Included in full purchase)

      Does the Company's product(s) require any regulatory approval? If so, what approvals are necessary, and at what stage in the approval process is the Company?

    22. (Included in full purchase)

      Are there any deferred expenses and/or commitments? Any deferred salaries?

    23. (Included in full purchase)

      Has a patent search been performed? What are the results? Has a Freedom to Operate been assessed? (Patents)

    24. (Included in full purchase)

      Provide a List of threatened, pending, or ongoing litigation (if applicable)?

    25. (Included in full purchase)

      Has the company used outside consultants/firms to prepare the financials? Has an independent firm audited these financials?

    26. (Included in full purchase)

      Understanding the Importance of a Data Room

    27. (Included in full purchase)

      Fundamentals of a Startup Data Room

    28. (Included in full purchase)

      Best Practices for Maintaining and Sharing the Data Room

    29. (Included in full purchase)

      Preparing for Investor Questions

    30. (Included in full purchase)

      Utilizing the Data Room in Active Fundraising

    31. (Included in full purchase)

      Startup Deal Room: Seed

    32. (Included in full purchase)

      Checklist for a Complete Data Room

    33. (Included in full purchase)

      Week 11 Assignment: Building Your Investor-Ready Data Room

    34. (Included in full purchase)

      Week 11 Assignment: Company Overview - Upload data room files

    35. (Included in full purchase)

      Week 11 Assignment: Financials & Business Metrics - Upload data room files

    36. (Included in full purchase)

      Week 11 Assignment: Product & Market Validation - Upload data room files

    37. (Included in full purchase)

      Week 11 Assignment: Legal & Corporate Documents - Upload data room files

    38. (Included in full purchase)

      Week 11 Assignment: Team & Hiring - Upload data room files

    39. (Included in full purchase)

      Week 11 Assignment: Fundraising Details - Upload data room files

    40. (Included in full purchase)

      Bonus Challenge (Optional, But Recommended!)

  13. 13

    Law, Terms, & How VC works

    1. (Included in full purchase)

      Certificate of Incorporation

    2. (Included in full purchase)

      Intellectual Property

    3. (Included in full purchase)

      Employees & Contractors

    4. (Included in full purchase)

      Terms of Service & Privacy Policy

    5. (Included in full purchase)

      Information Rights

    6. (Included in full purchase)

      Non-Disclosure Agreements (NDAs)

    7. (Included in full purchase)

      Accreditation of Investors

    8. (Included in full purchase)

      How to Choose the Right Advice From Investors

    9. (Included in full purchase)

      SAFEs & Convertible Notes

    10. (Included in full purchase)

      Understanding SAFE Agreements: Benefits And Risks For Startups

    11. (Included in full purchase)

      Post Money Convertible Note

    12. (Included in full purchase)

      Convertible Note

    13. (Included in full purchase)

      Caps & Discounts

    14. (Included in full purchase)

      Cap Tables

    15. (Included in full purchase)

      What Happens in a Series A Financing?

    16. (Included in full purchase)

      Key Provisions in Early-Stage Financing Agreement

    17. (Included in full purchase)

      Introduction to Preferred Stock

    18. (Included in full purchase)

      Preferred Stock

    19. (Included in full purchase)

      Anti-Dilution

    20. (Included in full purchase)

      Pro-Rata Rights

    21. (Included in full purchase)

      Board Seat/Observers

    22. (Included in full purchase)

      Voting Agreement

    23. (Included in full purchase)

      Investor Rights Agreement

    24. (Included in full purchase)

      Liquidation Preference

    25. (Included in full purchase)

      Power Law

    26. (Included in full purchase)

      Power Laws in Venture

    27. (Included in full purchase)

      Right of First Refusal & Co-Sale Agreement

    28. (Included in full purchase)

      Stock Purchase Agreement

    29. (Included in full purchase)

      Option Pool

    30. (Included in full purchase)

      Exit Transactions

    31. (Included in full purchase)

      Why Markets Matter to VCs

    32. (Included in full purchase)

      Week 12 Assignment: Apply for funding

“The team at Pegasus leveraged their expertise to take our venture from a $3M to a $200M valuation.”

John Vitti, Versus Game

The Ignite Startup Academy is designed to make world-class startup education accessible to all founders.

The tuition for the Ignite Program is $1,000. However, we’re committed to leveling the playing field for founders. That’s why the full tuition is refundable upon completing the program requirements: ✅ Complete all chapter content and assignments. ✅ Participate in all live mentorship sessions. ✅ Apply for funding from Pegasus at the program’s conclusion.

Ready to Ignite Your Startup’s Success?

Sign up for Pegasus Ignite today and take the first step toward transforming your vision into a thriving business.

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